{"id":11072,"date":"2017-01-24T07:00:00","date_gmt":"2017-01-24T12:00:00","guid":{"rendered":"https:\/\/blog.qceventplanning.com\/?p=11072"},"modified":"2017-01-24T07:00:00","modified_gmt":"2017-01-24T12:00:00","slug":"wow-event-planning-clients-customer-service","status":"publish","type":"post","link":"https:\/\/www.qceventplanning.com\/blog\/2017\/01\/wow-event-planning-clients-customer-service","title":{"rendered":"How To Wow Event Planning Clients with Customer Service: Part One!"},"content":{"rendered":"<p><i>This month, our QC Event School tutor,<a href=\"https:\/\/www.qceventplanning.com\/heather-vickery\/\" target=\"_blank\" rel=\"noopener\"> Heather Vickery<\/a>, tells us how to provide the best customer service to event planning clients. Heather is the Owner and Event Director of <a href=\"http:\/\/www.greatestexpectations.com\/\" target=\"_blank\" rel=\"noopener\">Greatest Expectations Special Events and Weddings<\/a>, one of Chicago\u2019s most celebrated event planning and design firms.<\/i><\/p>\n<p>As we all know, wedding season is in full swing. With any luck, your phones are ringing off the hook and your email is dinging non-stop. It is wonderful to have potential clients calling in. There is no business without inquiries, after all, but none of it matters if your follow up and customer service is not up to par. <\/p>\n<p>In this post, I will be sharing several fantastic tips for booking new clients and keeping them happy. While nearly everything revolves around customer service, there are some systems, strategies, and boundaries that can really help you take things to the next level.<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.qceventplanning.com\/blog\/2017\/01\/wow-event-planning-clients-customer-service\/#First_impressions\" >First impressions<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.qceventplanning.com\/blog\/2017\/01\/wow-event-planning-clients-customer-service\/#Be_accessible\" >Be accessible<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.qceventplanning.com\/blog\/2017\/01\/wow-event-planning-clients-customer-service\/#Find_a_good_fit\" >Find a good fit<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.qceventplanning.com\/blog\/2017\/01\/wow-event-planning-clients-customer-service\/#Detail_your_proposal\" >Detail your proposal<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"First_impressions\"><\/span>First impressions<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"672\" height=\"448\" src=\"https:\/\/blog.qceventplanning.com\/wp-content\/uploads\/2017\/01\/shutterstock_181393412-ed.jpg\" alt=\"Make a good impression on new event planning clients\" class=\"alignnone size-full wp-image-11079\" srcset=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2017\/01\/shutterstock_181393412-ed.jpg 672w, https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2017\/01\/shutterstock_181393412-ed-300x200.jpg 300w\" sizes=\"auto, (max-width: 672px) 100vw, 672px\" \/><\/p>\n<p>Getting engaged is exciting. Potential clients are reaching out because they need help planning their dream wedding, and if they have to wait a long time for a planner to get back to their initial request, it is a complete downer. First impressions are so very important. How and how quickly you respond to an initial inquiry could be what sets you apart from your competition. I have had many clients throughout the years say they took the next step with me because I was the first person to get back to them. <\/p>\n<p>Now, once you meet in person you have to be on your A-game for sure. You need to be valuable and trustworthy. The clients need to know that you are going to take care of them. But the very first step is responding to that initial request.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Be_accessible\"><\/span>Be accessible<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Because clients are excited to begin this process, there is a lot of value in managing their expectations right off the bat. I suggest an auto-responder for any time you are away from your computer or after hours. The message can be simple\u2026 <\/p>\n<blockquote><p><i>\u201cThank you for contacting Greatest Expectations. We are looking forward to connecting with you. Our normal office hours are 10am\u20143pm Tuesday\u2014Friday. If you have reached us within those hours we are currently serving other customers. If you have reached us outside of those hours, we will get back to you as soon as we return to the office.\u201d<\/i><\/p><\/blockquote>\n<p>Doing this will ensure the potential client that you are not ignoring them and will get back to them shortly. Not to mention, it is helpful for current clients also.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Find_a_good_fit\"><\/span>Find a good fit<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"672\" height=\"448\" src=\"https:\/\/blog.qceventplanning.com\/wp-content\/uploads\/2017\/01\/shutterstock_301394078-ed-1.jpg\" alt=\"Contacting clients for your event planning business\" class=\"alignnone size-full wp-image-11080\" srcset=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2017\/01\/shutterstock_301394078-ed-1.jpg 672w, https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2017\/01\/shutterstock_301394078-ed-1-300x200.jpg 300w\" sizes=\"auto, (max-width: 672px) 100vw, 672px\" \/><\/p>\n<p>I typically respond to the client in the same format they originally reached out. If they sent an email, I respond with an email. If they left a voicemail, I return the call. It is important to remember, however, that no sale ever happens outside of a conversation. Even when I follow up an inquiry with an email, I request a quick phone call to ensure we are a good fit and then request an in-person meeting. I remind the clients that <a href=\"https:\/\/www.qceventplanning.com\/online-event-courses\/wedding-planning\/\" target=\"_blank\" rel=\"noopener\">hiring a wedding planner<\/a> is a very personal thing. <\/p>\n<p>The clients need to like me enough to spend the next 8 months to a year with me. They need to want to grab a cup of coffee or glass of wine with me. There are a lot of planners out there, and that means there is someone for everyone\u2014- it serves no one to book a client that is not a good fit. This is why meeting in person is so very important. <\/p>\n<h2><span class=\"ez-toc-section\" id=\"Detail_your_proposal\"><\/span>Detail your proposal<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Once I have met with the potential clients, I produce a detailed proposal based on their specific needs and what I think makes the most sense for them. I do not oversell my clients\u2014I give them exactly what they need. But it is important not to undersell them (or yourself) either.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"672\" height=\"447\" src=\"https:\/\/blog.qceventplanning.com\/wp-content\/uploads\/2017\/01\/shutterstock_196507181-ed.jpg\" alt=\"Creating an event proposal for your event planning clients\" class=\"alignnone size-full wp-image-11081\" srcset=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2017\/01\/shutterstock_196507181-ed.jpg 672w, https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2017\/01\/shutterstock_196507181-ed-300x200.jpg 300w\" sizes=\"auto, (max-width: 672px) 100vw, 672px\" \/><\/p>\n<p>Be sure you step back and really think about the time involved in planning this event. Charge appropriately for the work you will be doing and the time spent. I am always very clear with people about when they should expect my proposal. I often say \u201cyou\u2019ll have my proposal within a week. If I can get it to you before then I will.\u201d I always like to under promise and over deliver.<\/p>\n<p><i>We&#8217;ve got more advice! Stay tuned for Part Two of Heather&#8217;s guide on giving your event planning clients exceptional customer service&#8230;<\/i><\/p>\n<h3 align=\"center\"><i> Don&#8217;t miss the <a href=\"https:\/\/blog.qceventplanning.com\/2016\/12\/8-event-planning-mistakes-ditching\/\" target=\"_blank\" rel=\"noopener\">8 event planning mistakes<\/a> you need to ditch to keep your career thriving!<\/h3>\n<p><\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Learn how you can wow your event planning clients by giving them your BEST customer service!<\/p>\n","protected":false},"author":10,"featured_media":11078,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[9,11],"tags":[],"ppma_author":[352],"class_list":["post-11072","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-from-the-experts","category-career"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.6 (Yoast SEO v26.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How To Wow Event Planning Clients with Customer Service: Part One! - Pointers for Planners<\/title>\n<meta name=\"description\" content=\"It&#039;s time to tune in to advice from expert event planner, Heather Vickery! Learn the 9 best ways to wow your event planning clients with customer service!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.qceventplanning.com\/blog\/2017\/01\/wow-event-planning-clients-customer-service\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How To Wow Event Planning Clients with Customer Service: Part One!\" \/>\n<meta property=\"og:description\" content=\"It&#039;s time to tune in to advice from expert event planner, Heather Vickery! 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