{"id":12217,"date":"2017-08-31T07:00:12","date_gmt":"2017-08-31T12:00:12","guid":{"rendered":"https:\/\/blog.qceventplanning.com\/?p=12217"},"modified":"2017-08-31T07:00:12","modified_gmt":"2017-08-31T12:00:12","slug":"6-secret-ways-book-event-planner-jobs","status":"publish","type":"post","link":"https:\/\/www.qceventplanning.com\/blog\/2017\/08\/6-secret-ways-book-event-planner-jobs","title":{"rendered":"6 Secret Ways to Book More Event Planner Jobs"},"content":{"rendered":"<p>Ok, so maybe not \u201csecret\u201d but definitely less widely used! If you\u2019re an event planner and are looking to book more paying clients, follow these 6 tips and you\u2019ll be well on your way to a fully booked roster!<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.qceventplanning.com\/blog\/2017\/08\/6-secret-ways-book-event-planner-jobs\/#1_Use_appointment_booking_software_on_your_website\" >1. Use appointment booking software on your website<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.qceventplanning.com\/blog\/2017\/08\/6-secret-ways-book-event-planner-jobs\/#2_Dont_be_afraid_to_go_corporate\" >2. Don\u2019t be afraid to go corporate<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.qceventplanning.com\/blog\/2017\/08\/6-secret-ways-book-event-planner-jobs\/#3_Partner_with_the_right_people\" >3. Partner with the right people<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.qceventplanning.com\/blog\/2017\/08\/6-secret-ways-book-event-planner-jobs\/#4_Set_up_planning_contracts_with_smaller_venues\" >4. Set up planning contracts with smaller venues<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.qceventplanning.com\/blog\/2017\/08\/6-secret-ways-book-event-planner-jobs\/#5_Attend_community_events\" >5. Attend community events<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.qceventplanning.com\/blog\/2017\/08\/6-secret-ways-book-event-planner-jobs\/#6_Keep_in_touch_with_past_clients\" >6. Keep in touch with past clients<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"1_Use_appointment_booking_software_on_your_website\"><\/span>1. Use appointment booking software on your website<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Here\u2019s the thing. People are lazy. The easier you make it for them to get in touch with you and book an initial client meeting, the more of those meetings you\u2019ll end up having. Millennials are now at a stage in their lives where they\u2019re going to seek out event planners, but this demographic HATES picking up the phone. If they can simply click on an app within your website and book an appointment with you without any hassle, they\u2019ll do it.<\/p>\n<p>These programs are quick and easy to set up: you enter the dates and times when you\u2019re available for client meetings, and then clients are able to book an open time slot within that program. The program will even send both you and the client a confirmation email, and a reminder email about upcoming appointments.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"672\" height=\"467\" class=\"alignnone size-full wp-image-12221\" src=\"https:\/\/blog.qceventplanning.com\/wp-content\/uploads\/2017\/08\/Event-Planning-Apps.jpg\" alt=\"Appointment booking apps for event planners\" srcset=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2017\/08\/Event-Planning-Apps.jpg 672w, https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2017\/08\/Event-Planning-Apps-300x208.jpg 300w\" sizes=\"auto, (max-width: 672px) 100vw, 672px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"2_Dont_be_afraid_to_go_corporate\"><\/span>2. Don\u2019t be afraid to go corporate<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>There are way fewer <a href=\"https:\/\/blog.qceventplanning.com\/2017\/06\/working-corporate-event-planner-get\/\" target=\"_blank\" rel=\"noopener noreferrer\">corporate event planners <\/a>out there than party planners and wedding planners. If you want to expand your client base and are looking for a cool market to get into, try corporate event planning. This doesn&#8217;t mean you have to change your business model or start learning how to plan 2,000-attendee conferences!<\/p>\n<p>There are a lot of small businesses out there who would greatly appreciate the help of a certified event planner when it comes to company retreats, annual general meetings, or annual holiday parties. Usually planning for these events fall onto a junior staff member or an administrative assistant at these companies. Marketing your services toward business owners (or even to administrative assistants themselves!) is a great way to expand your business and get more work in the event industry.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"3_Partner_with_the_right_people\"><\/span>3. Partner with the right people<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>There are some <a href=\"https:\/\/blog.qceventplanning.com\/2017\/06\/event-planners-heres-find-best-vendors\/\" target=\"_blank\" rel=\"noopener noreferrer\">businesses and professionals<\/a> in your area who will naturally attract the same type of clients as you. You can gain a ton of new clients simply by having these professionals promote your business to their clients, in exchange for promoting their services to your own clients. This is an extremely effective (not to mention mutually beneficial!) way of gaining brand exposure and more clients as a result. And yet, surprisingly few event planners bother to forge these relationships.<\/p>\n<p>The types of professionals you can partner with include:<\/p>\n<ul>\n<li>Makeup artists<\/li>\n<li>Photographers<\/li>\n<li>Caterers, bakeries, etc.<\/li>\n<li>DJs and Local entertainers<\/li>\n<li>Wedding officiants<\/li>\n<li>Popular local venues<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"672\" height=\"447\" class=\"alignnone size-full wp-image-12220\" src=\"https:\/\/blog.qceventplanning.com\/wp-content\/uploads\/2017\/08\/Event-Vendrors.jpg\" alt=\"Where to find event and wedding vendors\" srcset=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2017\/08\/Event-Vendrors.jpg 672w, https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2017\/08\/Event-Vendrors-300x200.jpg 300w\" sizes=\"auto, (max-width: 672px) 100vw, 672px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"4_Set_up_planning_contracts_with_smaller_venues\"><\/span>4. Set up planning contracts with smaller venues<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Find some local restaurants, bars, community centers, museums, etc. that regularly rent out space for special events. Not all these venues have in-house event planners; especially the smaller or family-owned businesses!<\/p>\n<p>Venues will often receive inquiries to rent spaces from individuals who haven\u2019t even thought of hiring an event planner to help them out. When those customers are in contact with <a href=\"https:\/\/blog.qceventplanning.com\/2017\/05\/event-planners-venue-7-things\/\" target=\"_blank\" rel=\"noopener noreferrer\">the venue<\/a>, your services can be offered as an \u201call-inclusive package\u201d. The venue would offer the client an option which includes \u201cfull event planning by a certified event planner\u201d for an extra cost. The venue would then put you in touch with the client, and would also pay you directly for your services, based on rates that you\u2019ve previously agreed upon.<br \/>\n<strong><br \/>\nThe Caveat:<\/strong> When you set up these contracts, you\u2019ll be expected to be available for any business they send your way. So be realistic about the number of contracts and clients you can take on. Refusing a client who\u2019s sent your way through this type of contract is basically a guarantee that your reputation will take a hit.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"5_Attend_community_events\"><\/span>5. Attend community events<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>As an event planner, you know how important networking can be. But <a href=\"https:\/\/blog.qceventplanning.com\/2016\/09\/4-best-networking-tips-planners\/\" target=\"_blank\" rel=\"noopener noreferrer\">networking <\/a>doesn\u2019t have to be just \u201camong professionals\u201d. Put yourself out there at local community events. Attend fairs, charity dinners, the local rib fest, etc. and talk to people.<\/p>\n<p>You don\u2019t have to be \u201cin their face\u201d with trying to sell your services. But in making acquaintances and casually mentioning to people (when appropriate and not forced) that you\u2019re an event planner, it can often open up word-of-mouth referrals. Often you can fall into conversations of \u201coh! My sister is planning a baby shower. I should give her your card!\u201d This is an extremely low-risk (and free!) marketing tactic. Just carry some business cards with you at all times, and go out there and meet people!<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"672\" height=\"448\" class=\"alignnone size-full wp-image-12222\" src=\"https:\/\/blog.qceventplanning.com\/wp-content\/uploads\/2017\/08\/Planning-community-events.jpg\" alt=\"Community jobs for event planners\" srcset=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2017\/08\/Planning-community-events.jpg 672w, https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2017\/08\/Planning-community-events-300x200.jpg 300w\" sizes=\"auto, (max-width: 672px) 100vw, 672px\" \/><\/p>\n<h2><span class=\"ez-toc-section\" id=\"6_Keep_in_touch_with_past_clients\"><\/span>6. Keep in touch with past clients<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>It\u2019s easy to think of event planning clients as \u201cone-offs\u201d. Especially if you\u2019re planning a retirement party or some other event that the client is unlikely to repeat any time soon. But past clients can be your best future clients AND your best referrals for new clients. You have addresses, phone numbers, and email addresses of all <a href=\"https:\/\/blog.qceventplanning.com\/2014\/12\/network-past-clients\/\" target=\"_blank\" rel=\"noopener noreferrer\">your past clients<\/a>. Put them to good use! Set up a \u201cfollow up\u201d schedule to reach out to past clients, but do it in a meaningful way.<\/p>\n<p>Don\u2019t just send them an obvious form letter (or worse, email) that screams \u201cIt took me 45 seconds to send this to you and 100 people just like you\u201d. Instead, carve out a few times a year to reach out in a way they\u2019ll remember. The one-year anniversary after the event is a perfect excuse for a phone call, or (even better!) to send them a small memento of the event \u2013 maybe a framed photograph with a hand-written card.<\/p>\n<p>Reaching out around the holidays is also a great idea, and non-invasive \u2013 everyone appreciates holiday cards! Again, the key here isn\u2019t to aggressively sell your services. Be genuine and caring. Clients will take the next steps themselves.<\/p>\n<h3 align=\"center\"><i>Are you looking to expand your business and find more event planning jobs? QC\u2019s <a href=\"https:\/\/www.qceventplanning.com\/online-event-courses\/accelerate-your-business\/\" target=\"_blank\" rel=\"noopener noreferrer\">Accelerate Your Business Workshop<\/a> will help you achieve your business goals \u2013 whatever they may be!<\/i><\/h3>\n<p>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Looking for new places to find event planning jobs? Check out these 6 ways that you can land more contracts for your event business!<\/p>\n","protected":false},"author":3,"featured_media":18462,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[11],"tags":[],"ppma_author":[346],"class_list":["post-12217","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-career"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.6 (Yoast SEO v26.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>6 Secret Ways to Book More Event Planner Jobs - Pointers for Planners<\/title>\n<meta name=\"description\" content=\"Are you looking for new places to find event planner jobs? 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