{"id":12284,"date":"2017-09-14T07:00:22","date_gmt":"2017-09-14T12:00:22","guid":{"rendered":"https:\/\/blog.qceventplanning.com\/?p=12284"},"modified":"2017-09-14T07:00:22","modified_gmt":"2017-09-14T12:00:22","slug":"clients-hire-wedding-planner-part-1","status":"publish","type":"post","link":"https:\/\/www.qceventplanning.com\/blog\/2017\/09\/clients-hire-wedding-planner-part-1","title":{"rendered":"Why Should Clients Hire a Wedding Planner? (Part 1)"},"content":{"rendered":"

This month, QC Event School tutor Heather Vickery<\/a> provides us with insights on why clients should hire a wedding planner and how it benefits them. Heather is the Owner and Event Director of Greatest Expectations Special Events and Weddings<\/a>, one of Chicago\u2019s most celebrated event planning and design firms.<\/em><\/p>\n

There are many times as a planner that you are required to tell people why they should hire you and what your value is. Let me start by saying there is a significant difference between value and worth. A client will think your pricing is \u201cworth it\u201d if they see the \u201cvalue\u201d in what you provide. So don\u2019t get hung up on what you are charging – just provide the value you promise and the rest will fall into place.<\/p>\n

As I have been preparing to write this piece, several people asked, \u201cIs this an article for potential clients?\u201d No. This is an article to help you, the wedding planners, have a firm grasp on your sales pitch and process.<\/p>\n

Before you can really pitch yourself and your services to a client, you need to fully understand them yourself. Here are several areas that you must firmly \u201cown\u201d so that you can best close a sale:<\/p>\n

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