{"id":18451,"date":"2020-04-30T07:00:15","date_gmt":"2020-04-30T12:00:15","guid":{"rendered":"https:\/\/www.qceventplanning.com\/blog\/?p=18451"},"modified":"2020-04-30T07:00:15","modified_gmt":"2020-04-30T12:00:15","slug":"how-to-start-an-event-planning-business-on-a-budget","status":"publish","type":"post","link":"https:\/\/www.qceventplanning.com\/blog\/2020\/04\/how-to-start-an-event-planning-business-on-a-budget","title":{"rendered":"How to Start an Event Planning Business on a Budget"},"content":{"rendered":"<p>Here you are: freshly graduated from <a href=\"\/about-qc\/\" target=\"_blank\" rel=\"noopener noreferrer\">Event Planning school<\/a>, armed with your certification, and filled to the brim with knowledge and motivation. Firstly, congratulations are in order! You\u2019ve worked hard, and we\u2019re unbelievably proud of you!<\/p>\n<p>Now you\u2019re ready to step out into the professional world and start your very own planning business. For some, this may seem a little daunting. If you happen to have all the money in the world to invest into this endeavor, that\u2019s one thing.<\/p>\n<p>But what about those who are on a budget?<\/p>\n<p>Luckily, this doesn\u2019t have to deter you! Yes, there is obviously <em>some <\/em>level of financial investment you\u2019re going to need to put into any start-up project. But it isn\u2019t always as expensive as you may think, and there are <em>definitely <\/em>ways to get maximum results \u2013 without maximum spending!<\/p>\n<p>So, if you\u2019re a newbie event planner on a budget, this one\u2019s for you. Let\u2019s look together at 4 cost-efficient ways you can get your business off the ground!<\/p>\n<p><a href=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2020\/04\/Copy-of-Event-In-Post-Event-Logo-Overlay-135x135-23.png\"><img loading=\"lazy\" decoding=\"async\" width=\"672\" height=\"448\" class=\"alignnone size-full wp-image-18454\" src=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2020\/04\/Copy-of-Event-In-Post-Event-Logo-Overlay-135x135-23.png\" alt=\"\" srcset=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2020\/04\/Copy-of-Event-In-Post-Event-Logo-Overlay-135x135-23.png 672w, https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2020\/04\/Copy-of-Event-In-Post-Event-Logo-Overlay-135x135-23-300x200.png 300w\" sizes=\"auto, (max-width: 672px) 100vw, 672px\" \/><\/a><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.qceventplanning.com\/blog\/2020\/04\/how-to-start-an-event-planning-business-on-a-budget\/#Start_Planning_Ahead\" >Start Planning Ahead<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.qceventplanning.com\/blog\/2020\/04\/how-to-start-an-event-planning-business-on-a-budget\/#Take_Part_in_a_Stylized_Photoshoot\" >Take Part in a Stylized Photoshoot<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.qceventplanning.com\/blog\/2020\/04\/how-to-start-an-event-planning-business-on-a-budget\/#Build_Your_Website\" >Build Your Website<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.qceventplanning.com\/blog\/2020\/04\/how-to-start-an-event-planning-business-on-a-budget\/#Leverage_Social_Media\" >Leverage Social Media<\/a><\/li><\/ul><\/nav><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Start_Planning_Ahead\"><\/span>Start Planning Ahead<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>I don\u2019t know about you, but when I\u2019m feeling motivated, I tend to feel as though I need to tackle everything at once, immediately. And we get it: you\u2019re riding the high of completing your accredited <a href=\"\/online-event-courses\/event-and-wedding-planning\/\" target=\"_blank\" rel=\"noopener noreferrer\">Event Planning Course<\/a>, and you want to start on the path to success ASAP!<\/p>\n<p>But wait just a moment! Before you go rushing into anything, consider this: it may be better to wait a bit.<\/p>\n<p>For the eager go-getter such as yourself, this may be hard to hear. But you\u2019re also a <a href=\"\/blog\/2019\/11\/5-obvious-signs-you-should-become-an-event-planner\/\" target=\"_blank\" rel=\"noopener noreferrer\">smart, organized planner<\/a>. So, you <em>know <\/em>the value of thinking ahead! Because the thing is, if you immediately jump into trying to start a business without properly saving your pennies first, you may quickly become discouraged at the costs you WILL need to pay.<\/p>\n<p>For instance: while there are plenty of things that have cheaper alternatives, one area where you will need to spend some money is registering your <a href=\"\/blog\/2015\/06\/choosing-a-name-for-your-event-planning-business\/\" target=\"_blank\" rel=\"noopener noreferrer\">business name<\/a>.<\/p>\n<p>In order to have your own business, you\u2019re going to need a name that no other business has. Then, you\u2019re going to want to legally register it so that no one else can ever take the name <em>away <\/em>from you. In some places, this can be done for as little as $100. In others, it can cost more. It all depends on where you live.<\/p>\n<p>This is just one example, but it reflects our point. If you\u2019re on a tight budget, your best move might be to give yourself some time to put aside more business-related funds. Before you know it, that budget won\u2019t be quite as tight anymore!<\/p>\n<p>While it may put a slight delay on your short-term goals for <em>now<\/em>, it will pay off in spades in terms of your long-term goals and overall success!<\/p>\n<p><strong><em><a href=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2020\/04\/Copy-of-Event-In-Post-Event-Logo-Overlay-135x135-24.png\"><img loading=\"lazy\" decoding=\"async\" width=\"672\" height=\"448\" class=\"alignnone size-full wp-image-18455\" src=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2020\/04\/Copy-of-Event-In-Post-Event-Logo-Overlay-135x135-24.png\" alt=\"\" srcset=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2020\/04\/Copy-of-Event-In-Post-Event-Logo-Overlay-135x135-24.png 672w, https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2020\/04\/Copy-of-Event-In-Post-Event-Logo-Overlay-135x135-24-300x200.png 300w\" sizes=\"auto, (max-width: 672px) 100vw, 672px\" \/><\/a><\/em><\/strong><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Take_Part_in_a_Stylized_Photoshoot\"><\/span>Take Part in a Stylized Photoshoot<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>In the beginning, a big part of building your business will involve putting together your portfolio. This <a href=\"\/blog\/2019\/12\/3-solid-event-portfolio-examples-to-look-up-to\/\" target=\"_blank\" rel=\"noopener noreferrer\">portfolio<\/a> will need to include high-quality images of events you\u2019ve organized. If you\u2019re on a budget, though, hiring a professional photographer may be out of the question right now.<\/p>\n<p>Plus, there\u2019s the age-old Catch 22: you need <a href=\"\/blog\/2017\/08\/7-musts-include-event-planning-portfolio\/\" target=\"_blank\" rel=\"noopener noreferrer\">a portfolio<\/a> to showcase your past work with clients, but you\u2019ll often need a solid portfolio in order to <em>book <\/em>clients. If you\u2019re just starting out, how exactly is THAT supposed to work?!<\/p>\n<p>One option \u2013 at least in the beginning \u2013 is to offer pro bono planning services for some friends, family, coworkers, etc. Another great solution is to get involved in a stylized shoot!<\/p>\n<p>This involves a group of local professionals within the industry who will get together and combine their services to produce one, neatly-packaged photoshoot. You, as the planner, will typically organize the shoot. Examples of other types of professionals you can work with include:<\/p>\n<ul>\n<li>Photographers<\/li>\n<li>Florists<\/li>\n<li>Bakers\/Chefs\/Caterers<\/li>\n<li>Models<\/li>\n<li><a href=\"https:\/\/www.qcmakeupacademy.com\/online-makeup-courses\/fashion-styling\/\" target=\"_blank\" rel=\"noopener noreferrer\">Fashion stylists<\/a><\/li>\n<li><a href=\"https:\/\/www.qcmakeupacademy.com\/online-makeup-courses\/hair-styling-essentials\/\" target=\"_blank\" rel=\"noopener noreferrer\">Hair stylists<\/a><\/li>\n<li><a href=\"https:\/\/www.qcmakeupacademy.com\/about-qc\/\" target=\"_blank\" rel=\"noopener noreferrer\">Makeup artists<\/a><\/li>\n<li>Event decorators<\/li>\n<li>And more!<\/li>\n<\/ul>\n<p>Most often, no one will be getting paid for a stylized shoot. Instead, everyone helps each other out by providing the fruits of this combined labor. In your case, a stylized photoshoot is an excellent, cost-effective way to get free, high-quality images for your portfolio!<\/p>\n<p><a href=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2020\/04\/Copy-of-Event-In-Post-Event-Logo-Overlay-135x135-25.png\"><img loading=\"lazy\" decoding=\"async\" width=\"672\" height=\"448\" class=\"alignnone size-full wp-image-18456\" src=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2020\/04\/Copy-of-Event-In-Post-Event-Logo-Overlay-135x135-25.png\" alt=\"\" srcset=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2020\/04\/Copy-of-Event-In-Post-Event-Logo-Overlay-135x135-25.png 672w, https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2020\/04\/Copy-of-Event-In-Post-Event-Logo-Overlay-135x135-25-300x200.png 300w\" sizes=\"auto, (max-width: 672px) 100vw, 672px\" \/><\/a><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Build_Your_Website\"><\/span>Build Your Website<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>In this day and age, because practically everything is done online now, you absolutely NEED a <a href=\"\/blog\/2014\/09\/building-your-website-design\/\" target=\"_blank\" rel=\"noopener noreferrer\">business website<\/a>. The purpose of it is to reflect your event planning business in the best possible light, in order to impress prospective clients. Think of your website as a visual resume and business card, rolled into one!<\/p>\n<p>In order to make the best impression, your site will need to look professional. It should also contain all the possible information a potential client will need. Once you\u2019ve developed a portfolio that you\u2019re proud of, we strongly recommend adding that to your website, too.<\/p>\n<p>Don\u2019t know much about building your own website? Don\u2019t worry, it\u2019s not nearly as complicated as you might think it is. <a href=\"https:\/\/makeawebsitehub.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">This article<\/a> offers a great breakdown that will have you putting together your business\u2019s website in no time!<\/p>\n<p>Did we also mention that it doesn\u2019t need to cost an arm or a leg either? There are tons of free website builders out there! Some of the best may tack on fees if you start including add-ons, but even then, many are offered at a low monthly price! Here are just a few possible options:<\/p>\n<ul>\n<li><a href=\"https:\/\/wordpress.com\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>WordPress<\/strong><\/a> \u2013 starts as low as $3.00 per month<\/li>\n<li><a href=\"https:\/\/www.weebly.com\/ca\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Weebly<\/strong><\/a> \u2013 starts as low as $6.00 per month<\/li>\n<li><a href=\"https:\/\/aboutus.godaddy.net\/about-us\/overview\/default.aspx\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>GoDaddy<\/strong><\/a> \u2013 starts as low as $6.00 per month<\/li>\n<li><a href=\"https:\/\/www.hostgator.com\/website-builder\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>Gator<\/strong><\/a> \u2013 starts as low as $9.22 per month<\/li>\n<\/ul>\n<p>Even a website host like <a href=\"https:\/\/www.wix.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Wix<\/a> (which many argue is one of the best overall), can costs as little as $13.00 a month!<\/p>\n<p><strong><em><a href=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2020\/04\/Copy-of-Event-In-Post-Event-Logo-Overlay-135x135-26.png\"><img loading=\"lazy\" decoding=\"async\" width=\"672\" height=\"448\" class=\"alignnone size-full wp-image-18457\" src=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2020\/04\/Copy-of-Event-In-Post-Event-Logo-Overlay-135x135-26.png\" alt=\"\" srcset=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2020\/04\/Copy-of-Event-In-Post-Event-Logo-Overlay-135x135-26.png 672w, https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2020\/04\/Copy-of-Event-In-Post-Event-Logo-Overlay-135x135-26-300x200.png 300w\" sizes=\"auto, (max-width: 672px) 100vw, 672px\" \/><\/a><\/em><\/strong><\/p>\n<h2><span class=\"ez-toc-section\" id=\"Leverage_Social_Media\"><\/span>Leverage Social Media<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>When it comes to increasing your online visibility, <a href=\"\/blog\/2016\/09\/event-planners-heres-step-social-media-game\/\" target=\"_blank\" rel=\"noopener noreferrer\">social media<\/a> is truly a blessing. Your possibilities are endless, in terms of how you can choose to utilize social media in order to market your event planning business.<\/p>\n<p>The best part is that so much of it costs little to nothing!<\/p>\n<p>Most of us are already familiar with platforms such as Facebook, Instagram, and Twitter. So, why not create a profile for your business on each of <a href=\"\/blog\/2016\/01\/the-busy-event-planners-guide-to-social-media-where-should-you-focus\/\" target=\"_blank\" rel=\"noopener noreferrer\">these channels<\/a>? Here are a few ways you can market yourself through social media at no cost:<\/p>\n<ul>\n<li>Post regularly<\/li>\n<li>Publish interesting, unique, and relevant content<\/li>\n<li>Incorporate your <a href=\"\/blog\/2016\/01\/branding-your-business-style\/\" target=\"_blank\" rel=\"noopener noreferrer\">branding<\/a> into your color schemes, captions, etc.<\/li>\n<li>Utilize hashtags (without going overboard)<\/li>\n<li>Develop and showcase your <a href=\"\/blog\/2018\/02\/4-ways-build-niche-event-planning-courses\/\" target=\"_blank\" rel=\"noopener noreferrer\">niche<\/a><\/li>\n<li>Interact regularly with comments, questions, and messages<\/li>\n<\/ul>\n<p>SEO also plays a big part in online marketing. Luckily, there\u2019s no price tag when it comes to doing research! Devote some time to <a href=\"https:\/\/moz.com\/beginners-guide-to-seo\" target=\"_blank\" rel=\"noopener noreferrer\">learning about SEO<\/a>, and how you can capitalize on it to improve your online visibility.<\/p>\n<p>Should you want to allot <em>some <\/em>money to your marketing strategies, platforms like Facebook offer you the option to boost your posts to a wider audience. Because there\u2019s no minimum amount required, you can take advantage of this particular marketing strategy as much or as little as you want, for just a few bucks at a time!<\/p>\n<p>The benefits of properly using social media to market your business can\u2019t be stressed enough. If you approach it correctly, and give it the attention it deserves, you\u2019ll be amazed at how many potential clients it could send your way!<\/p>\n<p><a href=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2020\/04\/Copy-of-Event-In-Post-Event-Logo-Overlay-135x135-27-1.png\"><img loading=\"lazy\" decoding=\"async\" width=\"672\" height=\"448\" class=\"alignnone size-full wp-image-18458\" src=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2020\/04\/Copy-of-Event-In-Post-Event-Logo-Overlay-135x135-27-1.png\" alt=\"\" srcset=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2020\/04\/Copy-of-Event-In-Post-Event-Logo-Overlay-135x135-27-1.png 672w, https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2020\/04\/Copy-of-Event-In-Post-Event-Logo-Overlay-135x135-27-1-300x200.png 300w\" sizes=\"auto, (max-width: 672px) 100vw, 672px\" \/><\/a><\/p>\n<p>At the end of the day, we all come from different backgrounds; with different stories, different goals, and different budgets. None of this should make you feel as though you can\u2019t pursue your dreams and career aspirations!<\/p>\n<p>Being an <a href=\"\/blog\/2020\/03\/the-job-description-of-an-event-planner\/\" target=\"_blank\" rel=\"noopener noreferrer\">event planner<\/a> is about dedication, hard work, and a genuine love for what you do. So long as you have that, nothing else will be able to stand in your way!<\/p>\n<h3><strong>Want to take your event planning career to the next level? QC tutor, Alyssa Perna, has 6 tips to help you <\/strong><a href=\"\/blog\/2018\/12\/alyssa-perna-take-your-event-planning-career-to-the-next-level\/\" target=\"_blank\" rel=\"noopener noreferrer\"><strong>achieve ultimate success<\/strong><\/a><strong>!<\/strong><\/h3>\n","protected":false},"excerpt":{"rendered":"<p>Here you are: freshly graduated from Event Planning school, armed with your certification, and filled to the brim with knowledge and motivation. Firstly, congratulations are in order! You\u2019ve worked hard, and we\u2019re unbelievably proud of you! Now you\u2019re ready to step out into the professional world and start your very own planning business. For some, [&hellip;]<\/p>\n","protected":false},"author":18,"featured_media":19081,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[2,11],"tags":[],"ppma_author":[342],"class_list":["post-18451","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-career"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.6 (Yoast SEO v26.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>How to Start an Event Planning Business on a Budget - Pointers for Planners<\/title>\n<meta name=\"description\" content=\"If you&#039;re wondering how to start an event planning business but you&#039;re on a budget, look no further! 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