{"id":4002,"date":"2015-06-18T07:00:44","date_gmt":"2015-06-18T12:00:44","guid":{"rendered":"https:\/\/www.qceventplanning.com\/?p=4002"},"modified":"2015-06-18T07:00:44","modified_gmt":"2015-06-18T12:00:44","slug":"what-you-need-to-start-an-event-planning-business","status":"publish","type":"post","link":"https:\/\/www.qceventplanning.com\/blog\/2015\/06\/what-you-need-to-start-an-event-planning-business","title":{"rendered":"What you Need to Start an Event Planning Business"},"content":{"rendered":"<p>All over the world, the event planning industry is booming. People and corporations are hiring planners to help them organize special occasions and celebrations more frequently than ever before. A successful market like this is a great opportunity to start your own event planning business. Planning professionals who are also business owners create their own business structure, determine their own hours, and build their brand. They invest time and money to experience the rewards of independent business ownership.<\/p>\n<p>Building a business from the ground up might seem intimidating, but there are many resources available to help you get started. Prepare yourself by researching what you need to start off strong!<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_80 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 eztoc-toggle-hide-by-default' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.qceventplanning.com\/blog\/2015\/06\/what-you-need-to-start-an-event-planning-business\/#Quality_Event_Planning_Training\" >Quality Event Planning Training<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.qceventplanning.com\/blog\/2015\/06\/what-you-need-to-start-an-event-planning-business\/#Planning_Experience\" >Planning Experience<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.qceventplanning.com\/blog\/2015\/06\/what-you-need-to-start-an-event-planning-business\/#A_Portfolio\" >A Portfolio<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.qceventplanning.com\/blog\/2015\/06\/what-you-need-to-start-an-event-planning-business\/#An_Understanding_of_your_Industry\" >An Understanding of your Industry<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.qceventplanning.com\/blog\/2015\/06\/what-you-need-to-start-an-event-planning-business\/#A_Knowledge_of_Local_Regulations\" >A Knowledge of Local Regulations<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.qceventplanning.com\/blog\/2015\/06\/what-you-need-to-start-an-event-planning-business\/#A_Brand\" >A Brand<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.qceventplanning.com\/blog\/2015\/06\/what-you-need-to-start-an-event-planning-business\/#A_Breakdown_of_Startup_Costs\" >A Breakdown of Startup Costs<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.qceventplanning.com\/blog\/2015\/06\/what-you-need-to-start-an-event-planning-business\/#Insurance\" >Insurance<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.qceventplanning.com\/blog\/2015\/06\/what-you-need-to-start-an-event-planning-business\/#A_Business_Launch_Plan\" >A Business Launch Plan<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.qceventplanning.com\/blog\/2015\/06\/what-you-need-to-start-an-event-planning-business\/#Confidence_and_Determination\" >Confidence and Determination<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"highlight\"><span class=\"ez-toc-section\" id=\"Quality_Event_Planning_Training\"><\/span>Quality Event Planning Training<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Before you can market yourself as a professional, you should complete quality training. Clients will be reassured if they can see your credentials and know that you\u2019re well educated in your trade. If you start your business without event planning training, people might hesitate to contract your services even if you have relevant experience and a portfolio. Consider <a href=\"https:\/\/www.qceventplanning.com\/online-event-courses\/\" target=\"_blank\" rel=\"noopener noreferrer\">event planning certificate programs<\/a> like those here at QC Event School to advance your planning skills to a professional level.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"738\" height=\"423\" src=\"https:\/\/www.qceventplanning.com\/wp-content\/uploads\/2015\/06\/Woman-getting-quality-training-to-start-an-event-planning-business.jpg\" alt=\"Woman getting quality training to start an event planning business\" class=\"alignnone size-full wp-image-4010\" srcset=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2015\/06\/Woman-getting-quality-training-to-start-an-event-planning-business.jpg 738w, https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2015\/06\/Woman-getting-quality-training-to-start-an-event-planning-business-300x172.jpg 300w\" sizes=\"auto, (max-width: 738px) 100vw, 738px\" \/><\/p>\n<h2 class=\"highlight\"><span class=\"ez-toc-section\" id=\"Planning_Experience\"><\/span>Planning Experience<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Most successful small business owners gained work experience before branching out on their own. You\u2019ll benefit from working for other event planning companies first. The knowledge you gain as an employee will inform how you run your own business. Make note of your superiors\u2019 skills and learn from their mistakes so you can apply those lessons to your own business practices later.<\/p>\n<h2 class=\"highlight\"><span class=\"ez-toc-section\" id=\"A_Portfolio\"><\/span>A Portfolio<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>As you gain experience in the industry, build a portfolio containing examples of your best work. Clients will be interested in the services your new business has to offer if they can see pictures and testimonials of beautiful events you\u2019ve organized in the past. A thorough portfolio exemplifies that you\u2019re an experienced professional with the skills and knowledge to run a successful event planning business.<\/p>\n<h2 class=\"highlight\"><span class=\"ez-toc-section\" id=\"An_Understanding_of_your_Industry\"><\/span>An Understanding of your Industry<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Research your market. Is there a demand for event planner jobs and services? What types of planners are already in the area? What type of planning is needed most? This might influence which services you offer. Some business owners take risks and offer services that are available from many of their competitors or none of them. Each of these options has pros and cons. Offering common services generates competition, which can be healthy for the industry. It can also make establishing your own client base difficult. Alternatively, offering something no one else specializes in can make you the resident expert. It can also make clients wonder whether that service is necessary if you\u2019re the only one. Business owners keep their finger on the pulse of their industry to assess what their target market wants and needs. You should begin this analysis before starting a party planning business.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"738\" height=\"407\" src=\"https:\/\/www.qceventplanning.com\/wp-content\/uploads\/2015\/06\/Business-analysis.jpg\" alt=\"Doing an analysis to start an event planning business\" class=\"alignnone size-full wp-image-4100\" srcset=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2015\/06\/Business-analysis.jpg 738w, https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2015\/06\/Business-analysis-300x165.jpg 300w\" sizes=\"auto, (max-width: 738px) 100vw, 738px\" \/><\/p>\n<h2 class=\"highlight\"><span class=\"ez-toc-section\" id=\"A_Knowledge_of_Local_Regulations\"><\/span>A Knowledge of Local Regulations<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Local governments have regulations that all small businesses are held to. Research which licenses you need to successfully throw events without violating regulations. Having your client\u2019s wedding reception shut down because your staff didn\u2019t acquire the right license for alcohol service will guarantee a loss of business. Research precisely what your local licensing board requires in advance so you are fully prepared to offer your services safely.<\/p>\n<h2 class=\"highlight\"><span class=\"ez-toc-section\" id=\"A_Brand\"><\/span>A Brand<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Invest time and care in building your brand. These represent you and your services and they are usually the first exposure clients have to your business. Choose a name and logo that communicate your style of event planning. Your brand should reflect what your target market is searching for.  Your <a href=\"https:\/\/www.qceventplanning.com\/blog\/2015\/06\/choosing-a-name-for-your-event-planning-business\/\" target=\"_blank\" rel=\"noopener noreferrer\">business name<\/a> and logo should be simple but memorable, and your marketing materials should follow suit. Evaluate what kind of advertising materials are best for you. Perhaps your target market is a young professional crowd who will pay more attention to a website than a magazine spread. Make sure the website tells them exactly what you offer without overwhelming them.<\/p>\n<h2 class=\"highlight\"><span class=\"ez-toc-section\" id=\"A_Breakdown_of_Startup_Costs\"><\/span>A Breakdown of Startup Costs<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Perhaps the smartest thing a new business owner can do before their launch is establish a breakdown of startup costs. You should know exactly where your money will be spent and how much is required for each expense. Preparing a breakdown will ensure that you have enough funds to get started and minimize your chances of being caught off guard by unforeseen expenses. Consider the following factors and allot your budget accordingly.<\/p>\n<ul>\n<li>Rent: Will you work from an office or from home?<\/li>\n<li>Transportation: Will you drive a company car? <\/li>\n<li>Payroll: Will you have assistant planners or work alone?<\/li>\n<li>Licensing: How much will it cost to abide by local planning regulations? <\/li>\n<li>Taxes: All businesses pay taxes. Research your local small business bureau and prepare for how you might be taxed. <\/li>\n<li>Advertising and promotion: How much money, and how often, will you invest in marketing your services?<\/li>\n<li>Legal and accounting fees: Most small business owners work with lawyers and accountants to ensure that financial and legal dealings run smoothly.<\/li>\n<li>Communication: Do you need tablets, phones, or laptops for contacting clients and employees?<\/li>\n<li>Supplies: Will you have d\u00e9cor or furniture samples on hand for your clients to see? Do you need to furnish an office?<\/li>\n<li>Miscellaneous: Save some funds for unforeseen expenses and emergency costs.<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" width=\"738\" height=\"452\" src=\"https:\/\/www.qceventplanning.com\/wp-content\/uploads\/2015\/06\/Calculating-expenses-to-start-an-event-planning-business.jpg\" alt=\"Calculating expenses to start an event planning business\" class=\"alignnone size-full wp-image-4102\" srcset=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2015\/06\/Calculating-expenses-to-start-an-event-planning-business.jpg 738w, https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2015\/06\/Calculating-expenses-to-start-an-event-planning-business-300x184.jpg 300w\" sizes=\"auto, (max-width: 738px) 100vw, 738px\" \/><\/p>\n<h2 class=\"highlight\"><span class=\"ez-toc-section\" id=\"Insurance\"><\/span>Insurance<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Insurance is mandatory for all business owners. It protects your interests and covers your general liability, office space, company vehicle, equipment, and employees. There are many types of small business insurance and your lawyer or an insurance advisor can help you decide which is best for you.<\/p>\n<h2 class=\"highlight\"><span class=\"ez-toc-section\" id=\"A_Business_Launch_Plan\"><\/span>A Business Launch Plan<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>How will you let the world know that you\u2019re ready and open for business? Consider having a grand opening promotion or throwing a small launch event where potential clients can meet you and ask questions. You want to make an impact on the public without advertising too obnoxiously.<\/p>\n<h2 class=\"highlight\"><span class=\"ez-toc-section\" id=\"Confidence_and_Determination\"><\/span>Confidence and Determination<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Starting a small business takes dedication, but it is a goal that you can absolutely achieve. Before you move forward with business plans to start a career in event planning, prepare yourself for how much time and effort branching out on your own requires. Investing yourself heavily in business preparations will be rewarding later on.<\/p>\n<h3 align=\"center\"><i>Are you ready to become an event planner? Check out the selection of <a href=\"https:\/\/www.qceventplanning.com\/online-event-courses\/\" target=\"_blank\" rel=\"noopener noreferrer\">event planner programs<\/a> offered at QC and learn about our <a href=\"https:\/\/www.qceventplanning.com\/career-training\/#business-books\" target=\"_blank\" rel=\"noopener noreferrer\">business training<\/a>!<\/i><\/h3>\n","protected":false},"excerpt":{"rendered":"<p>Building a business from the ground up might seem intimidating, but there are many resources available to help you get started. Prepare yourself by getting to know what you need to start off strong!<\/p>\n","protected":false},"author":4,"featured_media":4005,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[2,3,4],"tags":[],"ppma_author":[345],"class_list":["post-4002","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business","category-event-planning-tips","category-wedding-planning-tips"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.6 (Yoast SEO v26.6) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>What you Need to Start an Event Planning Business - Pointers for Planners<\/title>\n<meta name=\"description\" content=\"Ready to start an event planning business? Here&#039;s what you need first, before becoming an event planner.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.qceventplanning.com\/blog\/2015\/06\/what-you-need-to-start-an-event-planning-business\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What you Need to Start an Event Planning Business\" \/>\n<meta property=\"og:description\" content=\"Ready to start an event planning business? Here&#039;s what you need first, before becoming an event planner.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.qceventplanning.com\/blog\/2015\/06\/what-you-need-to-start-an-event-planning-business\" \/>\n<meta property=\"og:site_name\" content=\"Pointers for Planners\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/QCEventPlanning\" \/>\n<meta property=\"article:published_time\" content=\"2015-06-18T12:00:44+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2015\/06\/Woman-ready-to-start-an-event-planning-business.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"976\" \/>\n\t<meta property=\"og:image:height\" content=\"570\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Ana Scholtes\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ana Scholtes\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"5 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.qceventplanning.com\/blog\/2015\/06\/what-you-need-to-start-an-event-planning-business\",\"url\":\"https:\/\/www.qceventplanning.com\/blog\/2015\/06\/what-you-need-to-start-an-event-planning-business\",\"name\":\"What you Need to Start an Event Planning Business - Pointers for Planners\",\"isPartOf\":{\"@id\":\"https:\/\/www.qceventplanning.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.qceventplanning.com\/blog\/2015\/06\/what-you-need-to-start-an-event-planning-business#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.qceventplanning.com\/blog\/2015\/06\/what-you-need-to-start-an-event-planning-business#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.qceventplanning.com\/blog\/wp-content\/uploads\/2015\/06\/Woman-ready-to-start-an-event-planning-business.jpg\",\"datePublished\":\"2015-06-18T12:00:44+00:00\",\"author\":{\"@id\":\"https:\/\/www.qceventplanning.com\/blog\/#\/schema\/person\/f5ec1c363c38dfcd75767ef5c21ef42e\"},\"description\":\"Ready to start an event planning business? 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