Promotional Event Planning

Promotional Event Planning by QC Career School

QC Event School’s Promotional Event Planning course will review the basics of corporate event planning, and dig into new topics about promotional events. You’ll also learn how to use event planning software and find inspiration from current trends in the promotional event field.

You’ll discover how to maximize the reach of your promotional events, from impromptu marketing campaigns to pop-up shops, and much more. Once you graduate, you can begin working for marketing or event agencies, or venture into promotional events with your own business!

Note: This advanced specialization course assumes a degree of knowledge in the corporate event planning industry. Students should have previous training in Corporate Event Planning, or relevant work experience before enrolling in this course.


QC’s Promotional Event Planning course is ideal for those who:

  • Have a knack for getting people excited about new products and services
  • Enjoy thinking of new and unconventional event ideas
  • Are looking for an exciting new field to explore in the event industry
  • Are thrilled by the idea of hosting impromptu live experiences


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Your Promotional Event Certification

Promotional Event Planning Certificate

Promotional Events Specialist

Graduate from your Promotional Event Planning course and receive the designation of Promotional Events Specialist. You’ll be able to use this designation after your name in all professional contexts. Your certification improves your credibility as an event planner and gives you a competitive edge over other professionals in your area.

Your Course Curriculum

Unit A

  • Discover the various types of promotional events
  • Learn the top places where promotional event planners work
  • Study experiential marketing techniques
  • Understand the promotional event planning process and learn about concept development

Unit B

  • Study a variety of marketing techniques to help reach your client’s goals
  • Learn how to effectively execute your promotional events on the day-of
  • Know how to measure event success by setting goals
  • Case Study: Rock and Roll Hall of Fame Grand Opening

Unit C

  • Discover new trends in the promotional events industry
  • Learn how to integrate new technology and innovative features into your events
  • Learn about different types of promotional events and the various scales the can take
  • Case Study: Maserati ‘One of 100’ Event


Review a detailed course outline here.

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How the Courses Work


Receive Professional QC Event Planner Certification Icon

Get Started

Learn at your own pace.

Receive access to course materials and lifetime access to the Online Student Center.

Practical Event Planning Assignments Icon


Hands-on assignments.

Learn to prioritize budgets, plan events from start to finish, and start your own business.

Career and Business Training Included Icon


1-on-1 feedback.

Upload assignments and get personalized audio feedback from your industry-expert tutor.

Receive Professional QC Event Planner Certification Icon


Launch your new career.

Graduate in a few short months as a certified promotional event planning professional!

Your Course Materials

Promotional Event Planning Course Materials

QC provides you with everything you need to complete the Promotional Event Planning course, including online lesson texts, a course guide, and video tutorials featuring industry experts.

You’ll gain lifetime access to QC’s Online Student Center where you can find your online course materials, submit assignments, chat with peers, and review your unit evaluations from your tutor.

Download the Course Preview

Download a Course Preview to get an inside look at the Promotional Event Planning course.

  • View a sample assignment
  • Review a complete course curriculum
  • Learn about the student/tutor connection



Promotional Event planning course preview

QC’s Money-Back Guarantee

21 Day Guarantee

21-Day Guarantee

When you enroll, you have 21 days to review the course materials and decide whether you want to take the course. If you decide this course isn’t the right fit for you, simply contact the school to return any course materials and receive a full refund.


Learn More

Start Your Career in Promotional Events

Enroll in QC’s Promotional Event Planning course to learn the ins-and-outs of this innovative field. Bring your career to the next level with the ability to plan and execute a variety of thrilling promotional events!

You’ll receive personalized feedback from your tutor, who is an established industry professional, and have support from QC’s Student Support Specialists before, during, and after your course.


Enroll Online