Business

In the age of social distancing, you may think that trying to run a successful business is a lost cause. But this couldn’t be further from the truth! In fact, many event and wedding planners all over the world have slowly (and safely) started to resume in-person client services. For those who might not be […]
There’s no denying it: this whole global pandemic thing has been a major buzzkill for the economy. When lockdowns and social distancing were at their worst, it was impossible to keep track of how many businesses were forced to close their doors. As we discussed previously, the event planner industry was of no exception. But […]
I’m going to get real with you for a moment, and be perfectly honest… When I used to think of party planning, I would typically just think of birthday parties – and that’s it. Before I started properly learning about the industry, I would have never guessed just how many opportunities a certified party planner […]
We can’t skirt around the obvious: COVID-19 has had a bit of a negative impact on the wedding planning industry. Couples all over the world are having to post-pone their big day, thanks to social distancing. This definitely sucks, no matter how you look at it! But if you were thinking of becoming a wedding […]
I think we can all agree that COVID-19 has taken its toll on many businesses around the world. Unfortunately, the event planning industry has been of no exception. However, this doesn’t mean that there aren’t still plenty of ways for you to keep your business relevant throughout all this! In the past, we’ve examined ways […]
Here you are: freshly graduated from Event Planning school, armed with your certification, and filled to the brim with knowledge and motivation. Firstly, congratulations are in order! You’ve worked hard, and we’re unbelievably proud of you! Now you’re ready to step out into the professional world and start your very own planning business. For some, […]
For event and wedding planners, often the most rewarding part of the job is to see the big day finally come together. Everything fits together like perfect puzzle pieces, the guests have a great time, and the client’s vision comes to life exactly the way they hoped. Part of what makes this overall experience such […]
Alyssa Perna has over a decade of event operations experience in leading multinational business-to-business conferences, festivals and trade shows, press conferences, large-scale fundraisers, complex social events, and more. She is the founder of Experience Events, as well as the Managing Director of Ingenuity Cleveland. She’s also the lead instructor (and tutor!) of the Corporate Event Planning […]